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A new study conducted by the American Society for Aesthetic Plastic Surgery reveals that there are approximately one million men in the US who had gone under the knife last year.
According to the study, liposuction has become the most popular surgical procedure among men. There were about 53,263 liposuction procedures performed last year, most of them from male baby-boomers.
The current trend suggests that male baby-boomers have realized that they are competing with younger, healthier men both in the corporate world and in the social arena. This is the reason why many of them chose minimally invasive procedures to help them maintain their edge.
Aside from trimming excess fat from their tummies through liposuction and tummy tuck, men are also trying to get rid of the stubborn fat in their necks and under their chins.
Men are becoming a huge market for plastic surgery procedures. In fact, Abbey Loans in the UK recently reported that 918,000 adults are planning to borrow money from them in order to pay for their cosmetic surgery makeovers. The firm stressed that in total, these adults would be borrowing a total of approximately £1.4 billion.